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Vizio Fandemonium

For Vizio’s flagship sponsorship of the 2013 Rose Bowl Game, Parliament built Vizio Fandemonium, a mini-site and sweepstakes that leveraged social media to pit fans of Wisconsin and Stanford against one another to prove who had the most loyal, passionate fan base. The campaign included a complete ESPN homepage takeover, and our team was on-site in Pasadena to produce live content for both the jumbotron and various social media channels.
Social media

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